Klaviyo for WooCommerce

Over 13,000 WooCommerce brands use Klaviyo to power smarter digital relationships. Klaviyo unlocks data across 300+ integrations to drive increased revenue and lifetime value across channels –– email, SMS, mobile push, paid ads, and web –– to drive 46x ROI for our most successful WooCommerce brands.

Use omnichannel templates for Welcome, Back in Stock, Abandon, Price Drop & more

Build email and SMS journeys triggered by specific customer behaviors with a library of high-converting templates built for WooCommerce. These templates include browse abandonment, price drop, canceled order, abandoned checkout, and more, that can be triggered by real-time event-level data. Personalize your messages further with customization for triggers, branches / splits, personalized offers, and A/B testing. Send cart reminders by order value, upsell based on order frequency, or send post-purchase email and SMS based on new vs existing customers. 

• Use single-use, dynamic coupons for targeted offers
• Add dynamic product recommendations based on browsing history, past purchases, and other behaviors
• Smart sending allows you to limit the number of emails, SMS, and push notifications customers receive
• Reusable sections that stay consistent across all templates, for consistency and easy mass-updates
• Custom HTML/CSS to upload existing templates or code new ones from scratch

Sync your WooCommerce store data within minutes

As a WooCommerce strategic partner, our direct extension takes only minutes to integrate and is pre-built right out of the box. This allows you to sync all your historical and real-time data, plus utilize metadata (like value, variant name, quantity, and discount codes), so you can stay on top of every single interaction buyers have with your brand. Every event and metadata can be used to build segments and campaigns, send automated flows, and use in reporting, all with no coding required. 

• Active on site
• Ordered product
• Fulfilled order
• Placed order
• Refunded orders
• Started checkout

Use complete historical and real-time data for precise segmentation

Build precise groups of segmented audiences using any combination of event data (e.g. browsing behavior), behavior data (e.g. placed order and refunded orders) and predictive data (e.g. predicted next order date) to target paid ads, email, SMS, and web forms.

Klaviyo segments update in real-time any time a profile meets segment criteria––no manual tagging required.

• Build unlimited segment parameters using all-time data (e.g. your first 100 customers, last year’s BFCM shoppers, engaged subscribers in the last 90 days, etc)
• Use segments to target signup forms on your WooCommerce store (e.g. customers who have looked at a product page over 5 times but haven’t purchased) 
• Connect Klaviyo with Facebook, Google Ads, and Criteo for retargeting and lookalike segmentation
• Use our segment growth report to spot any trends and track the performance of specific segments week by week
• Segment AI uses generative AI to create a segment based on your description

Get more answers out of your data

With Klaviyo’s reporting tool for data analysis, you can track metrics and benchmarks through dashboards you can share and customize to spot new areas of opportunity and improvement. 

• Use Klaviyo AI to write SMS and subject lines, design email sections, optimize forms display timing, build predictive analytics, and more
• Get real-time revenue data and analytics per automation, campaign, segment, and channel
• Benchmark your performance across key metrics with 100 brands in your category
• Get account-level email deliverability reporting within our deliverability hub
• Manage multiple global accounts with a single login

See why 13,000 WooCommerce brands choose to grow with Klaviyo.